Mercedes‑Benz
Sales Journey Composite Images
In the Sales Journey campaign, I created dynamic and kinetic images showcasing the luxury of the Mercedes‑Benz brand. These ongoing sales communications, delivered in a cadence to target specific customers, feature designs that reflect both the diversity of the vehicles and the style of those who might purchase them. Working alongside a team of designers, I ensured that my composite images complemented the asymmetrical gate fold, increasing memorability and capturing the brand’s reputation for boldness.
![MBUSA_SalesJourney_2022_Banner](https://www.hellomichaud.com/wp-content/uploads/2022/04/MBUSA_SalesJourney_2022_Banner.jpg)